Canadian singer-songwriter, Lori Reid, took a few moments to chat with us about her new album, “Temperance Hotel,” which is now number five on the RootsMusicReport. Lori is off the road now and spending lots of time with her friends and former band mates in Canmore, Alberta. We began by asking her about her involvement in the Pink and Green campaign.
LR: I was asked to write a song for Pink and Green, I think, because I was a local singer/songwriter who had worked with P&G before. I had done a fundraiser for them with the Fates and we developed a relationship. Pink and Green has since been taken over by a group out of Toronto called RETHINK Breast Cancer. The Pink and Green campaign was founded on the fact that breast cancer can be prevented by being aware of toxins that we introduce to our body, in particular pesticides and household chemicals, cleaners and cosmetics, that women may be particularly vulnerable to. These toxins become cancerous and women’s breast tissue seems to be very attractive to these toxins, making women susceptible to these cancer’s. When women are affected like that, everyone around them, especially their children, family, friends and loved ones are affected as well.
EX: You’ve been touring with The Fates since 2003. That’s a lot of road under your wheels.
LR: Life on the road is hard work no matter your gender. I found it to be kind of lonely…It is a bit of a contradiction. Women in the music biz, especially all women groups, are not that common. Overall, my experience was good, I think touring with the Fates made it really special actually.
EX: Your album title is “Temperance Hotel.” Where does that phrase come from?
LR: I first heard of the term in a history book about ghost towns…I didn’t know what it meant then but I thought it was such an interesting contradiction…at the time I was trying to find a balance between being on the road and trying to have a “real” life, so the contradiction intrigued me. I also felt that it kind of fit my situation, as the Temperance movement was also tied to the first musings of feminism a man’s world.
EX: Your album is number five on the Roots Music Report. Tell us about your marketing plan and how you got there.
LR: Ha ha…I have no idea how that happened!! I didn’t have any master marketing plan…I just put everything I had into making the best record I could make in the environment that I wanted to make it. I had a vision of what that was, and I stuck to it. I have had great support from a handful of people who used their unique skills to mentor me with what I needed to know, when I needed to know it. Sometimes, I have needed help in believing that the vision would happen… It has been very challenging…physically, financially, mentally, but I feel very blessed and really grateful that this experience has brought me here. It has taken me my whole life
EX: You’re off the road now, and that generally means smaller paychecks. How are you handling that?
LR: For the past 5 years I have been running a dayhome in Canmore, AB. I also host a lot of jams and do gigs locally (Alberta).
EX: What’s the one thing you’d do over in your life if you could?
LR: The only thing i can really think of is…I probably should have told someone how much I love them and want them in my life, but i was a chicken.