H&M, Hennes & Mauritz, one of the world’s largest retailers known for offering fashion-forward apparel and quality basics, has announced they will now open their first location in the state of Louisiana on November 16th at noon. The flagship store, located in the heart of New Orleans’ French Quarter at the corner of Decatur and St. Louis, will feature 32,000 square feet of fashion!
“It is a significant achievement for H&M to open our first location in a city known for its deep rooted culture and triumphant spirit” says Daniel Kulle, U.S. President for H&M. “We have long admired this historic destination and are delighted to celebrate our arrival at one of the country’s most iconic locations, the French Quarter.”
The New Orleans store will feature one of the first H&M Home in-store departments in the country. The Home collection first launched online in the summer in conjunction with the Swedish retailer’s US e-commerce site. In addition, the store will contain fashion for ladies, men, young ladies and young men, with separate “store within store” sections for accessories, lingerie, and sports apparel, and its plus-size line H&M+. This location will also carry the Swedish retailer’s fantastic children’s collection, which will feature quality clothing for kids of all ages, from newborn to fourteen years.
To celebrate the new location H&M will host an exclusive masquerade VIP event the evening before the store opens on November 15th. Invited guests will be the first to preview and shop the store, party under the stars in a custom garden and enjoy a special performance by The Dolls and The Pinettes Brass Band. On opening day, November 16th, H&M will offer the first 500 shoppers in line an H&M t-shirt and an Access to Fashion Pass valued from $10 to $500, in addition to other fantastic opening offers for the whole family! H&M is the largest user of organic cotton in the world. The H&M New Orleans store will offer the best of sustainable fashion through its Autumn 2013 collection. Allowing Louisiana consumers to shop in style, H&M offers the latest fall trends such as cropped jackets, chunky sweaters, and boots for women; and hooded coats, tailored pants, and knit hats for men.
Joining H&M in celebrating their New Orleans opening is Global Green USA, the charitable partner and beneficiary of H&M’s garment recycling initiative. Global Green USA has been a key contributor in the rebuild of New Orleans post Hurricane Katrina.
H&M at Marketplace is located at 418 N. Peter’s Street, New Orleans, Louisiana, 70130. The store can be reached by phone at (855) 466-7467. Store hours will be Monday through Thursday 11:00 a.m. to 10:00 p.m., Friday through Saturday 11:00 a.m. to 12:00 a.m., and Sunday 12:00 p.m. to 10:00 p.m.